Grant Theron takes over as CEO of Commonwealth//McCann while Sean Bryan and Tom Murphy replace Eric Silver, who is departing the agency, as co-chief creative officers of North America. https://adage.com/article/agency-news/mccann-announces-further-leadership-shifts/2290211
Retailers rush the season as Christmas creeps up on Halloween: Ad Age Digital Edition
Plus, Candymakers get creative for a socially distanced Halloween. https://adage.com/article/digital-edition/retailers-rush-season-christmas-creeps-halloween-ad-age-digital-edition/2290206
The Ad Council partners with Twitch for new COVID ‘Mask Up’ PSA
Popular Twitch streamer Techniq tells his followers to “mask up” to “level up.” https://adage.com/article/digital/ad-council-partners-twitch-new-covid-mask-psa/2290201
Watch the newest commercials on TV from Amazon, Nespresso, Spotify and more
George Clooney says, “With every cup, we cultivate some of the finest coffee in the world” in the latest from Nespresso. https://adage.com/article/hot-spots/watch-newest-commercials-tv-amazon-nespresso-spotify-and-more/2290186
The Week Ahead: Kellogg, Kraft Heinz and Under Armour give business updates
A look at some of the happenings over the next five days of interest to marketers, agencies and media players. https://adage.com/article/cmo-strategy/week-ahead-kellogg-kraft-heinz-and-under-armour-give-business-updates/2290016
5 takeaways from the ANA’s ‘human’-obsessed virtual Masters of Marketing event
CMOs preach speed, agility and appealing to more than just consumer wallets at the annual confab. https://adage.com/article/cmo-strategy/5-takeaways-anas-human-obsessed-virtual-masters-marketing-event/2289966
Who won the debate, plus Fox News vs. CNN vs. MSNBC on YouTube and Facebook: Datacenter Weekly
Welcome to Ad Age Datacenter Weekly, our data-obsessed newsletter for marketing and media professionals. Reading this online? Sign up to get it delivered to your inbox here. https://adage.com/article/campaign-trail/who-won-debate-plus-fox-news-vs-cnn-vs-msnbc-youtube-and-facebook-datacenter-weekly/2289921
Trending: Macy’s cuts Santa, Jay-Z debuts pot brand and cereal sales spike
The week’s winners, losers, hits and misses. https://adage.com/article/cmo-strategy/trending-macys-cuts-santa-jay-z-debuts-pot-brand-and-cereal-sales-spike/2289746
More-subdued presidential debate sees drop-off in TV viewers
The final debate between President Donald Trump and Democratic nominee Joe Biden averaged 55 million viewers, down 25% from the 73.1 million who tuned in for the first grudge match last month. https://adage.com/article/media/more-subdued-presidential-debate-sees-drop-tv-viewers/2289741
Ninja as pitchman? Why talent agencies see gamers as the new ‘face of brands’
Hollywood is betting on star players leading a new generation of celebrity endorsers. https://adage.com/article/cmo-strategy/ninja-pitchman-why-talent-agencies-see-gamers-new-face-brands/2289706