FUN PLACES & THINGS IN-HOME DIRECTORY
With our Fun Places & Things Directory, we put your message in front of thousands of new home owners every month. These people are new to the area looking to find a new banker, doctor, contractor, car repair, favorite eatery and other service providers. The ready to buy consumers are new to the area and not familiar with your business…YET!
Our handy directory will guide new home owners to hundreds of local places and drive them to our website with more than a ten (10,000) thousand places to go along with hundreds of local events and things to do. We provide hundreds of categories of things to do for the end users to choose from. Our Directory is a handy pocket size that consumers can use for quite a while, all the while, your ad will be viewed every time they use it or share the Directory.
Why Should New Home Owners Be Part of Your Marketing Strategies?
Statistics show that new homeowners want to personalize their new home purchase
- On average spend roughly $10,000 on their home in the first six months
- They have disposable income ready to spend on their new home
- Good credit rating, thus making it easy to finance their new purchases
- New to the area and do not have existing relationships with your competitors, so no loyalties established yet
- New Homeowners will spend approximately five (5) times more money than current residents to personalize their new purchase.
Advertising in our Fun Places & Things Directory will ensure your company is placed in front of thousands of new home buyers each and every month. We mail to a new list of residences who have moved into their home within the last month or so, thus expanding your reach to tens of thousands of new potential customers every year.
How our Fun Places & Things In-Home Directory helps your reach NEW customers:
- Maximized mailing designed around your in-home service areas. Example, if your company only services Orange, Osceola and Seminole counties you can mail to just these three counties and no where else. Thus improving your response with a higher local saturation.
- Unique Content that is valuable to the home owner. Our directory of activities and things to do is the primary focus of the book. Since the home owners are not familiar with the area yet, they use the directory to find and explore their new community. All the while, your name and brand is being established with them every time they use their directory.
- Less than $0.25 per household. This includes postage, printing, mailing list, fulfillment and all costs necessary to reach new home owners. Typical direct mail cost to do saturation mailing would start at $0.47 and normally run about $0.56 cents per household. If your paying more than
- 35,000+ Potential New Customers Each Year. We use a fresh mailing list each month and do not mail the same people over and over again. Instead, we reach a new set of homeowners every month thus over a year you can reach more than 35,000 potential customers.
- Your ad will not be thrown away immediately. Like some direct mail, consumers will throw away “junk mail” that does not appeal to them. However or Fun Directory provides them insights into their local attractions, activities and is retained for long periods of time. They even share it with others.
- Handy size designed to fit into a purse. Our directory was based on input by a focus group consisting of women, married and single. Our format is designed to be easy to carry in a purse, car glove box and used repeatedly by their families.
If you would like to be included in our next publication Act now, we protect territories so space is limited.
Call us at 386.259.0622 or email firstname.lastname@example.org
We look forward to working with you to increase your sales.