Design Templates

Think about the last time you flipped through a confusing instruction manual. Where does that piece go? How do these parts fit together? If the instructions are subpar, you get frustrated and wind up looking for an explainer video some random person posted online. If we can follow the storyline,…

Whether or not you realize it, you judge every website by its visual appeal. And it only takes about 0.05 seconds to form an opinion. That means the hero image (the first photo, graphic, or video people see) has to be eye-catching enough to keep people scrolling the site. High-quality…

Ever click on a website, take one look and say “Hm, that’s going to be a no” while you look for the exit button? For me, it’s usually because of three reasons: the site looks outdated, crowded, or hard to navigate. Bad design can keep your target audience from gaining…

To understand the “rule of thirds” as it relates to web design, let’s start with an example. Consider this image of a bull in a field: Not too interesting, right? As the center of the image, the bull image feels a little bland and predictable. I’m willing to bet if…

During my career, I have freelanced on and off. The biggest lesson I’ve learned in working with clients was the importance of setting expectations from the very beginning. It helps both parties get on the same page and can prevent miscommunication down the line. That’s why you often have initial…

An annual report offers a comprehensive overview of your business’s yearly operations. As the content in these reports is heavy-hitting, it’s essential to present it in a way that helps your audience understand and visualize your successes. These reports also incorporate various design elements that support your metrics and create…

At least once a month, I discover a new brand and take a quick peek at their profile. Within a few seconds, I decide if I’ll hit that “follow” button or exit the page. In those few seconds that I’m assessing the brand’s profile, I’m asking myself two questions: Is…

If someone asked you to create an infographic, where would you start? Surely not with a blank Google Doc or sheet of paper. No, you’d likely search for an infographic design template to use as a starting point — or at least draw ideas from. Design templates are incredibly helpful…

Did you know that companies with 30 or more landing pages generate 7x more leads than those with fewer than ten? But landing pages don’t convert visitors to leads all by themselves — without attractive and compelling offers behind them, they won’t generate the tonnes of leads for your sales team…

Does any aspect of your job intimidate you? For content creators, sometimes the most stressful part of the role can be opening a completely blank document to start a new project. Whether it’s writing a blog post, designing an infographic, or creating an ebook, it’s challenging to start creating a…