Raise your hand if you’ve heard of the Internet of Things (IoT). I’m guessing most of you have your hand up. Now, keep your hand raised if you understand how the Internet of Things (IoT) actually works. If you’re anything like me, you’re probably scanning your brain trying to recall information…
By 2020, it’s estimated there will be over 30 billion IoT devices. As the popularity of the Internet of Things (IoT) continues to rise across industries, it’s important to take note of which trends could affect your business. IoT will affect every industry, from retail to healthcare. As a marketer,…
The Internet of Things can enable your smart refrigerator to order a new carton of milk for you, but it can also allow cyber criminals to hack internet-connected baby monitors, compromise smart cars, and even shut down most of the East Coast’s internet access. IoT devices like Fitbits, pet trackers,…